10:30 PST (UTC-8), 11 March 2025
17:30 UTC, 11 March 2025
Room 702
ID# 16318
Session DetailsThe landscape of top-level domains (TLDs) is a dynamic one and about to become more so in the next few years. This session will bring together industry leaders from leading tech companies who will share their experiences and insights on how businesses are evolving their systems to support this shift. They will discuss the critical importance of updating systems and products to ensure they work seamlessly with both legacy and new TLDs, promoting consumer choice and digital inclusion for users worldwide.With the expansion of TLDs, businesses face new opportunities and challenges in maintaining a competitive edge while ensuring their digital products and services are accessible, secure, and serve their customers globally. The session will focus on the journey these companies have taken to adapt their systems to the diverse and growing domain name ecosystem, ensuring they are not left behind in a world where digital inclusivity is key.Speakers will explore:How leading companies are ensuring their systems, services, and platforms support both legacy and new TLDs.The role of digital inclusion in promoting consumer choice and ensuring equitable access for users, regardless of where they are or what domain they interact with.The risks and challenges businesses face when they fail to adapt to new TLDs, including user experience and security vulnerabilities.Real-world case studies demonstrating how embracing TLD diversity can enhance brand visibility, user engagement, and trust.This session will equip business leaders with valuable insights into the strategic importance of embracing the full spectrum of TLDs, ensuring that their organizations are not only keeping pace with the digital evolution but are also actively contributing to a more inclusive and accessible digital world for all users.
Session Leader: Naela Sarras
Session RecordingsZoom ArchiveEnglish audio archive
